How to Generate Sponsor Reports & Social Media Posts
Last updated: April 3, 2026
Overview
Race Ninja can automatically generate professional reports and social media content from your session data. Choose between a Sponsor Report — a data-driven progress report suitable for sponsors and team principals — or Social Media Posts — ready-to-use posts tailored for Facebook, Instagram, and TikTok.
This feature is available on Clubman and Pro plans.
How to Generate a Report
- Click Reports in the navigation bar.
- Choose a Report Type: Quarterly, Monthly, Single Session, or Custom Date Range.
- Choose an Output Format: Sponsor Report or Social Media Posts.
- Optionally enter a Target Audience (e.g. "Red Bull Junior Team") and any Custom Mentions you'd like included.
- For Single Session or Custom reports, select which sessions to include using the checkboxes.
- Click Generate.
Reports typically take 30–60 seconds to generate. You'll see a spinning indicator while it's in progress, and the report will appear in your reports table when ready.
Sponsor Reports
Sponsor reports are professional, data-driven documents designed to share with sponsors, team principals, and stakeholders. They include:
- Executive Summary — a concise overview of the reporting period
- Performance Statistics — total sessions, laps, best/average lap times, locations visited
- Session Analysis — per-track breakdowns with specific lap references
- Highlights & Achievements — personal bests, overtakes, improvements
- Areas of Development — honest but positively framed improvement areas
- Weather Impact — how conditions affected performance
- Outlook — forward-looking goals based on data trends
All statistics in the report are drawn directly from your actual session data — nothing is fabricated.
Social Media Posts
Social media reports generate three ready-to-use posts, one for each platform:
A longer narrative post suited to Facebook's community-driven format. Includes inline hashtags and suggestions for what photo or video to attach.
A visual-first caption optimised for Instagram's constraints (up to 2,200 characters, up to 30 hashtags). Includes advice on whether to post as a Reel, carousel, or single image.
TikTok
A short, punchy caption (max 150 characters for the on-screen overlay) plus a longer description. Includes trending-friendly hashtags and advice on how to hook viewers in the first 2 seconds.
Each platform card has a Copy Post button to copy the text to your clipboard, and a Go to [Platform] button that opens the site in a new tab so you can paste and post immediately.
Tips for Better Reports
- More sessions = richer reports. Quarterly reports with 5+ sessions produce the most detailed analysis.
- Use Target Audience to tailor the tone — "Primary school sponsors" will produce different language than "Professional racing team".
- Custom Mentions let you include context the AI wouldn't know, like "Won the club championship" or "First time at this track".
- Sessions must have AI coaching completed to be included in reports.
Managing Reports
All your generated reports appear in the table on the Reports page. You can:
- View any completed report by clicking "View"
- Delete reports you no longer need
- Generate up to 3 reports at a time (additional requests will be queued)